Our goal and our passion is for your site to succeed. So, we’ve compiled a brief yet descriptive guide of actions that you can take to empower your personal website to achieve the highest possible search rankings. Once you’ve purchased a website, you will have access to this incredibly valuable information. In the meantime, this is a brief synopsis of what we cover in greater depth and detail.
We will show you how to write an index page (home page) for your site that will let the search engines, as well as your customers, understand exactly what your website’s content is about. It will organize your site into tightly-themed topic pages, also referred to as silos. Each individual silo will pertain to a specific property type, such as “luxury homes” or “equestrian properties”. With our assistance, your index page and topic pages will also include commonly searched keywords and keyword phrases. These keywords will assist the search engines in matching your site’s content with your customers’ unique search engine queries. If a customer searches for “luxury properties in Phoenix”, your site’s content will match that query and you will have a better chance of capturing that customer’s search traffic!
In addition to assisting you with onsite optimization, we will also educate you as to the many other ways that you can bolster your site’s search engine ranking. One of the simplest and most effective ways you can do this is through what’s referred to as “offsite optimization”. This includes utilizing powerful resources like blogs and social “bookmarking” sites. These additional efforts will result in more valuable links pointing to your site, which is just one of the many factors that Google takes into account when assigning ranking to your website. By way of “link building”, your website will benefit from a boost in its relevancy. In the eyes of Google, the more relevant your website’s inbound links are, the higher it will rank! And the higher your website can rank for specific real estate-related search terms, the more valuable search traffic you will capture!
Get Member Services with Your Account Today